{"product_id":"my-little-essentialstm-baby-head-protection-backpack","title":"My Little Essentials™ Baby Head Protection Backpack","description":"\u003ch3\u003eLittle details. Lots of character. 🤎\u003c\/h3\u003e\n\u003cp\u003eMeet a playful little addition to time spent together. The \u003cstrong\u003eMy Little Essentials™ Baby Head Protection Backpack\u003c\/strong\u003e pairs a soft padded design with adjustable shoulder straps and a choice of nine charming characters.\u003c\/p\u003e\n\u003cp\u003e☁️ \u003cstrong\u003eSoft padding\u003c\/strong\u003e — a cushioned head ring and back panel\u003cbr\u003e🤎 \u003cstrong\u003eAdjustable fit\u003c\/strong\u003e — shoulder straps you can adjust as directed\u003cbr\u003e🦋 \u003cstrong\u003eNine playful styles\u003c\/strong\u003e — choose your favourite character\u003cbr\u003e✨ \u003cstrong\u003eDistinctive textures\u003c\/strong\u003e — plush and mesh finishes across the range\u003c\/p\u003e\n\u003ch3\u003eProduct Details \u0026amp; Care\u003c\/h3\u003e\n\u003ch4\u003eThoughtful little details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSoft padded head ring and back panel\u003c\/li\u003e\n\u003cli\u003eAdjustable shoulder straps for a comfortable fit\u003c\/li\u003e\n\u003cli\u003eNine character designs, with plush or mesh finishes depending on your choice\u003c\/li\u003e\n\u003cli\u003eOne cushion backpack in your selected design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eCare\u003c\/h4\u003e\n\u003cp\u003eFollow the care label supplied with your chosen design. Check the seams, straps and fastenings before each use, and stop using the backpack if any part is damaged.\u003c\/p\u003e\n\u003ch3\u003eHow It Works \u0026amp; Use Guidance\u003c\/h3\u003e\n\u003cp\u003eThis is a soft wearable cushion, not a helmet or a guarantee against injury. It does not prevent falls or protect every part of the head.\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eCheck the supplied instructions and suitability information before use.\u003c\/li\u003e\n\u003cli\u003ePosition the cushion on the back and adjust the shoulder straps as instructed, keeping straps away from the neck and face.\u003c\/li\u003e\n\u003cli\u003eStay beside your child during awake, supervised floor-level play. Remove the backpack if it slips or causes discomfort.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eRemove before sleep.\u003c\/strong\u003e Do not use in a cot, on a raised surface, in a car seat, or as a substitute for adult supervision.\u003c\/p\u003e\n\u003ch3\u003eShipping \u0026amp; Returns\u003c\/h3\u003e\n\u003cp\u003eFor delivery estimates and dispatch information, please see our Shipping Policy. Once dispatched, follow your parcel using our order tracking page.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUK returns:\u003c\/strong\u003e Start your request through our UK returns portal. Sign in with the email used for your order and wait for approval before posting your items. See our Return Policy for eligibility. For damaged, faulty or incorrect items, contact our team.\u003c\/p\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4\u003e- How do I choose a design?\u003c\/h4\u003e\n\u003cp\u003eSelect one of the nine designs above. The gallery shows each style, including its colour, shape and finish.\u003c\/p\u003e\n\u003ch4\u003e- Are all designs made from the same fabric?\u003c\/h4\u003e\n\u003cp\u003eNo. The pictured range includes plush and mesh finishes. Check the photo for your chosen design.\u003c\/p\u003e\n\u003ch4\u003e- What age and size is it suitable for?\u003c\/h4\u003e\n\u003cp\u003eCheck the manufacturer’s age, size and fitting guidance before use. Contact us before ordering if you need help confirming suitability.\u003c\/p\u003e\n\u003ch4\u003e- Can it be used for sleeping?\u003c\/h4\u003e\n\u003cp\u003eNo. Remove it before naps or bedtime. It is not a sleep pillow or sleep positioner.\u003c\/p\u003e\n\u003ch4\u003e- Will it prevent an injury?\u003c\/h4\u003e\n\u003cp\u003eNo product can guarantee that. This cushion does not prevent falls and is not a replacement for supervision or a safe play area.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-bee-hero.png?v=1790272118\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 1\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-benefits.png?v=1790270259\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 2\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-elephant-hero.png?v=1790272142\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 3\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-elfin-studio.png?v=1790269498\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 4\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-straps.png?v=1790270241\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 5\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-angel_22733f95-b709-4d00-ad0c-93028e6430b1.png?v=1790270087\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 6\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-owl.png?v=1790269780\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 7\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-bee.png?v=1790270225\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 8\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-tiger.png?v=1790270200\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 9\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-elephant.png?v=1790270171\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 10\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-frog.png?v=1790270121\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 11\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-butterfly.png?v=1790270155\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 12\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0864\/0708\/6406\/files\/mle-backpack-blue-yellow-angel.png?v=1790270183\" alt=\"My Little Essentials™ Baby Head Protection Backpack — photo 13\" loading=\"lazy\" style=\"display:block;max-width:100%;height:auto;margin:16px auto;\"\u003e\u003c\/p\u003e","brand":"PERDEPO","offers":[{"title":"Elfin","offer_id":68222248222943,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Angel","offer_id":68222248255711,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Owl","offer_id":68222248288479,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Grid bees","offer_id":68222248321247,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Tiger","offer_id":68222248354015,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Elephant","offer_id":68222248386783,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Plush 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